Hey everyone! We well be jump-starting our USCScape wordpress again, and what better way to kick things off than with our Asian Pacific American Artist Spotlight!
For this week, we want to spotlight the singer-songwriter David Choi, who rose to semi-notoriety with his “I Love Youtube” song. This Korean-American Los Angeles Native came from a musically-inclined family, but it was his love of pop songs that motivated him to forego traditional jobs and dedicate his life to his musical passion. David Choi is part of the growing community of Asian-Americans who utilizes Youtube as a platform to showcase their creativity and art. Posting homemade videos of pop song covers initially for the sake of sharing his content, he never dreamed that his music videos would end up being watched over 100,000,000 times.
From his humble roots as a music producer/song-writer, he accolades now includes working as a singer-songwriter with NBC, FOX, VH1, MTV, A&E, E!, Travel Channel, Style, PBS, Food Network, Disney, and national commercials overseas. He has worked with brands such as Kelloggs, Starburst, American Cancer Society, GE, YesStyle, Google, Toyota, Samsung, and JC Penney.
Here are some examples of his original work:
As you can see, one of David’s signature habits is that he never smiles in front of the camera!
My personal favorite
Other links that may be of interest:
Youtube Page: https://www.youtube.com/user/davidchoimusic/featured